Today for tomorrow means for us to prepare you for tomorrow and hence to be equipped for the future. Our drive: Open up your potential for the future and make it usable. Therefore, you become your best version.
Disruptive, digital, transformative: What makes companies future-ready. The newest and most provoking debating book by Henkel & Berndt.Get more information
The image professional and marketing strategist at your event: A keynote speech by Jon Christoph Berndt is as thrilling as it is inspiring. And entertaining—because who laughs, learns.Get more information
We create with you a common understanding of everything you do in the future—in the light of the ever faster changes in all areas and in many directions. Based on this, we define your identity. It is the central promise. We determine how it should come to life and draw up the concrete action plan with you.Get more information
We approach the employees. Your key ambassadors must have the knowledge and the will and ability to act in line with your promise. And to honor it everywhere—with customers, interested parties and partners and in the public at large. All this through contemporary forms of cooperation and an exchange at eye level.Get more information
Your future-oriented world of values determines the daily behavior of all. We ensure that your behavior is tangible at all contact points and unleashes the desired attitudes and beliefs. Therefore, we ensure that everyone feels valued and qualified. Furthermore, we evaluate and optimize your communication constantly.Get more information
As diverse as our services are, there are always three things involved:
Our services: Develop the brand and the vision as well as the central theme for the communication; screen, select and guide the communication service provider; train employees with adequate work on the guest
Our services: Develop the brand identity and vision as well as the central theme for the communication; involve employees with keynotes and workshops; screen, select and guide the communication service provider
Everything we do serves what everyone wants to be: ready for the future. We ensure that today you answer conclusively the question of your "what for" (as a decisive step beyond "why"); then move purposefully to where your prosperous tomorrow is; and take everyone with you into your promising future. Finally, you have to do less to achieve more. Next, your profit is made of two things: on the one hand the balance sheet, on the other hand the meaningful as well as fulfilling actions of everyone involved. We call this path #todayfortomorrow.
Jon Christoph Berndt is a specialist for profiling, attention and marketing. He gives companies and individuals more success. JCB is a popular expert in the media, author of numerous books and a lecturer at the University of St. Gallen.Website JCB
We are your specialists for profiling, attention and marketing.
Provocative, multi-valued, entertaining: Our books belong on but not under the pillow. For the daily dose #todayfortomorrow, that really pushes along—and keeps the others at distance.
Identity in Disruptive Times—How Companies Become Future-ready (in German)Get more information
Why We so Often Miss It, and How to Get What We Want (in German)Get more information
Polish Your Image with Human Branding (in German)Get more information
Polish Your Image with Human Branding! The Human Branding Handbook (in German)Get more information
How Awakening Clear Desire in Companies Makes Them More Successful (in German)Get more information
How Companies With a Strong Brand Are More Successful—and Keep Their Competitors at Distance (in German)Get more information
What Powerful Brands Really Need (in German)Get more information
If you see him, you listen; those who read him, understand: Jon Christoph Berndt makes the future domains of successful companies and people understandable, desirable and achievable—at eye level and in complete sentences.Get more information